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Muddy Bites

Sponsored · Exhibit 01 · Cone Tip Close-Up

The best part of a sundae cone, shrunk down to one crunchy bite.

A traditional waffle cone and classic milk chocolate center is main character energy. Any questions? Each bite is a crunchy waffle cone tip filled with milk chocolate, and every bag holds about 12 cones. Pour a handful, then think about a second.

Simple, high quality ingredients, ready whenever the craving hits.

Milk Chocolate
The best part of the cone

About 12

cones in every bag

MUDDYBITES.COM

Milk Chocolate Muddy Bites Waffle Cones

Shop all flavors
Format
Product hero
Persona
Sundae fans who always saved the crunchy cone tip for last
Reason to buy
Simple ingredients
Funnel stage
Top of funnel
Product
Milk Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Exhibit 02 · Game Day Double Bites

Bigger bag. Twice as many bites. Half the price on Game Day Milk.

Game Day Milk pairs a traditional waffle cone with classic milk chocolate. These bags are bigger than you're used to, packed with twice as many bites. Now $8.99 instead of $17.99, and buy one, get one free stacks with the 50% off.

Bring the bag to the game and watch it disappear by halftime.

50% OFF: Game Day Milk
50% OFF LIMITED EDITION GAME DAY FLAVORS

Half off. Twice the bites.

$8.99 instead of $17.99

MUDDYBITES.COM

50% Off Game Day Milk, Bigger Bags

Shop Now
Format
Offer on product photo
Persona
Game day hosts feeding a crowd of hungry snackers
Reason to buy
Bigger bags, more bites
Funnel stage
Bottom of funnel
Product
50% OFF: Game Day Milk
Lands on
Landing page

Why it should work. A real offer plus a bigger bag gives a bottom-funnel reason to click.

Tests. Offer over the photo against plain product shots.

Muddy Bites

Sponsored · Exhibit 03 · Sweet Salty Menu Card

Sweet. Salty. Crunchy. The perfect shell around peanut butter chocolate.

Peanut butter chocolate in a crunchy waffle cone shell. We know it's probably the single best flavor duo known to man, and 5,800+ 5-Star Reviews say you can't go wrong with a bag. If you don't eat these by the handful, are you even living?

Go on, try it for yourself and see why it's a favorite.

Probably the best flavor duo

Peanut Butter Chocolate

  • Sweet
  • Salty
  • Perfect crunchy waffle cone shell
  • Peanut butter chocolate
Peanut Butter Chocolate

MUDDYBITES.COM

Peanut Butter Chocolate Muddy Bites

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Format
Menu-card split, product photo
Persona
Salty-sweet snackers who say yes to peanut butter and chocolate
Reason to buy
5,800+ five-star reviews
Funnel stage
Middle of funnel
Product
Peanut Butter Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Exhibit 04 · Dubai Style Chips

Creamy pistachio, crispy phyllo, and a sweet chocolate crown in one bite.

Dubai Style Chocolate turns snacking into an adventure. Creamy pistachio is tucked into crispy phyllo and topped with a sweet chocolate crown, so every munch is a fun mix of crunchy, smooth, and melty goodness.

Muddy Bites is proud to be Fairtrade, Kosher, and RSPO certified.

Dubai Style Chocolate
Crunchy, smooth, and melty
  1. 1Creamy pistachio
  2. 2Crispy phyllo
  3. 3Sweet chocolate crown

MUDDYBITES.COM

Introducing Dubai Style Chocolate

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Format
Product photo, ingredient chips
Persona
Dessert trend followers curious about pistachio and chocolate
Reason to buy
Fairtrade cocoa
Funnel stage
Top of funnel
Product
Dubai Style Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Exhibit 05 · Three Bag Collage

Can't decide? Try all three flavors in one Bestseller Bundle.

Our Bestseller Bundle holds a bag of Milk, Peanut Butter Chocolate, and Churro. Not sure where to start? Try all three. Our tagline says "Variety Pack is my favorite!" and we have 5,800+ 5-Star Reviews.

Three bags, one easy decision, zero flavor regret.

Milk

Milk

Peanut Butter Chocolate

Peanut Butter Chocolate

Churro

Churro

Milk. Peanut Butter. Churro.

Not sure where to start?

MUDDYBITES.COM

Bestseller Bundle, Three Flavors

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Format
Three-photo collage
Persona
Shoppers who cannot pick one flavor and want to taste them all
Reason to buy
5,800+ five-star reviews
Funnel stage
Middle of funnel
Product
Bestseller Bundle
Lands on
Landing page

Muddy Bites

Sponsored · Exhibit 06 · Fair Day Churro

Toasty cinnamon-sugar churro filling inside a golden waffle cone tip.

Toasty cinnamon-sugar churro filling nestled into a sweet golden waffle cone tip. Think of a trip to the fair, minus the line and the parking. Find a bag at one of our 18,000+ locations and open it on the couch.

Open a bag. Skip the fair. Keep the cinnamon-sugar.

Churro
INTRODUCING CHURRO

Every day is a fair day

MUDDYBITES.COM

Introducing Churro Muddy Bites

Find Stores
Format
Full-bleed photo
Persona
Fair food lovers who would rather skip the line and the parking
Reason to buy
In 18,000+ locations
Funnel stage
Top of funnel
Product
Churro
Lands on
Landing page

Muddy Bites

Sponsored · Native 01 · Hot Chocolate Notes

Tonight's list is short: milk, Muddy Bites, and a cozy fire.

Winter recipe, by the fire: our Milk Chocolate S’mores Hot Chocolate comes together in 15 minutes. Start with 3 cups milk and 1 bag of Milk Chocolate Muddy Bites, then let the hot chocolate dunkers do the rest.

Simple, high quality ingredients and more recipes in The Scoop.

Milk Chocolate

Notes

Hot chocolate, handled.

  • Milk Chocolate S’mores Hot Chocolate
  • 3 cups milk
  • 1 bag of Milk Chocolate Muddy Bites
  • Ready in 15 minutes

MUDDYBITES.COM

Milk Chocolate S’mores Hot Chocolate

View The Scoop!
Format
Notes app over product photo
Persona
Cozy-night cooks who want a hot chocolate recipe in 15 minutes
Reason to buy
Simple ingredients
Funnel stage
Middle of funnel
Product
Milk Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Native 02 · Scream Night Thread

What snack goes with Scream night? Asking for the whole group chat.

A salty and sweet combo for movie night: pop a bag of popcorn, then mix it in a large bowl with Muddy Bites. Our bites are certified kosher dairy by the Orthodox Union. Pour a bowl and press play.

Scream night, sorted. Bring the bowl and the bites.

Scream night group

Salty, sweet, screaming for more

Milk Chocolate

Easy. Pop a bag of popcorn and mix it in a large bowl with Muddy Bites.

Salty and sweet. Bringing two bags.

MUDDYBITES.COM

Popcorn Plus Muddy Bites Movie Night

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Format
Message thread with photo
Persona
Movie night hosts planning the snack table for the group chat
Reason to buy
Certified kosher dairy
Funnel stage
Top of funnel
Product
Milk Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Native 03 · Milk Or Dark Poll

Milk or dark? Two bags, one hard choice, and your vote.

Dark Chocolate joined the lineup in spring of 2021 and has since been a popular flavor among those who enjoy a richer, slightly less sweet version of our milk chocolate bites. Milk is the classic. Cast your vote.

5,800+ 5-Star Reviews. Which bag are you grabbing?

Milk Chocolate
Dark Chocolate

Milk or Dark Chocolate?

Milk ChocolateDark Chocolate

MUDDYBITES.COM

Milk Chocolate vs Dark Chocolate

Shop all flavors
Format
Stories poll
Persona
Chocolate lovers split between classic sweet and richer dark
Reason to buy
5,800+ five-star reviews
Funnel stage
Top of funnel
Product
Dark Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Native 04 · Pumpkin Cake List

Fall grocery list, saved in my notes: pumpkin, frosting, crumble.

Pumpkin Sheet Cake with Cream Cheese Frosting and a White Chocolate Muddy Bites crumble on top. Keep the pantry stocked: our subscription saves you 10% on every order, with delivery every 30, 45, or 60 days.

Bake first. Restock on autopilot with every order.

Bestseller Variety Pack

Notes

Pumpkin cake, one bag

  • 1 can Pumpkin puree, 15 oz. can
  • 2 cups cream cheese frosting - store bought
  • 1 bag of white chocolate Muddy Bites

MUDDYBITES.COM

Pumpkin Sheet Cake and Subscribe

Learn More
Format
Notes app over product photo
Persona
Fall bakers who want the recipe and a stocked pantry
Reason to buy
Subscribe and save
Funnel stage
Middle of funnel
Product
Bestseller Variety Pack
Lands on
Landing page

Muddy Bites

Sponsored · Native 05 · Cookie Cone Camera Roll

Camera roll, Sunday evening: shortbread, but make it a cone.

A fresh-baked shortbread cookie, reimagined in cone form. Try the NEW Hazelnut Cocoa Shortbread & Salted Caramel Shortbread Cookie Cones in the Variety Pack. We only use simple, high quality ingredients!

Shortbread reimagined in cone form, one bag at a time.

Salted Caramel Shortbread
RecentsSunday
evening
Edit

Shortbread, reimagined as a cone

MUDDYBITES.COM

Shortbread Cookie Cones Variety Pack

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Format
Camera-roll share
Persona
Cookie fans curious about a shortbread cone twist for weekend nights
Reason to buy
Simple ingredients
Funnel stage
Middle of funnel
Product
Salted Caramel Shortbread
Lands on
Landing page

Muddy Bites

Sponsored · Meme 01 · Just One Bite

Just one bite? Reviewer Tiffany R. says that never happens here.

Tiffany R. wrote: You cannot eat just one. She added that the first bag she opened, she ate the entire bag. A waffle cone tip filled with milk chocolate makes that easy to picture.

Open a bag and test the theory yourself.

Just one bite? Nope.

Drake Hotline Bling meme about Muddy Bites

Eating just one bite

You cannot eat just one.

Muddy Bites

MUDDYBITES.COM

You Won't Stop! Waffle Cone Bites

Shop Now
Format
Meme template, product swapped in
Persona
Snackers who always finish the entire bag in one sitting
Reason to buy
5,800+ five-star reviews
Funnel stage
Top of funnel
Product
Milk Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Meme 02 · Aisle Plot Twist

Plot twist in the snack aisle: pistachio just entered the chat.

Creamy pistachio tucked into crispy phyllo and topped with a sweet chocolate crown. That's Dubai Style Chocolate, and you can find our bites at 18,000+ locations, with a store locator to point you to the nearest one.

Your usual snack will understand. Probably.

New flavor. Old snack loyalty.

Distracted Boyfriend meme about Muddy Bites

Dubai Style Chocolate

You, mid-grocery run

Your usual snack

Muddy Bites

MUDDYBITES.COM

Dubai Style Chocolate Near You

Find Stores
Format
Meme template, product swapped in
Persona
Snack aisle regulars ready to try something new and crunchy
Reason to buy
In 18,000+ locations
Funnel stage
Top of funnel
Product
Dubai Style Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Meme 03 · Two Button Pack

Two flavors, one decision. Why not take the whole Variety Pack?

Our Bestseller Variety Pack holds a bag of Milk, Double Fudge, and Peanut Butter Chocolate. That is three bags, no coin flip, and 5,800+ 5-Star Reviews behind the lineup. Pick the pack, stop sweating.

Pick the pack, stop sweating, start snacking.

Can't pick? Pick the pack

Two Buttons meme about Muddy Bites

Milk Chocolate

Peanut Butter Chocolate

You, staring at the flavors

Muddy Bites

MUDDYBITES.COM

Bestseller Variety Pack, Three Flavors

Shop Now
Format
Meme template, product swapped in
Persona
Indecisive shoppers staring at the flavor list at checkout
Reason to buy
5,800+ five-star reviews
Funnel stage
Bottom of funnel
Product
Bestseller Variety Pack
Lands on
Landing page

Muddy Bites

Sponsored · Meme 04 · Snack Brain Subscription

The evolution of a snack habit, from one cone to autopilot.

When you join our subscription program, you'll save 10% on every order. Choose your flavor, choose your pack type, then choose delivery every 30, 45, or 60 days. Bags arrive at your door on autopilot.

Stop restocking the pantry. Start snacking on autopilot.

Level four: subscribe, save 10%

Expanding Brain meme about Muddy Bites

Eat one cone

Eat a handful

Eat the whole bag

Subscribe and save 10%

Muddy Bites

MUDDYBITES.COM

Subscribe and Save 10% on Every Order

Subscribe to Muddy Bites
Format
Meme template, product swapped in
Persona
Bag finishers who hate an empty pantry and love a deal
Reason to buy
Subscribe and save
Funnel stage
Bottom of funnel
Product
Milk Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Meme 05 · Cone Debate Table

Change our minds: the best part of a sundae cone fits in one bite.

The best part of a sundae cone, now as a bite-sized snack. We took an experience that normally comes in a quantity of one and let you enjoy it many times over, with simple, high quality ingredients.

Debate it with a handful of waffle cone bites.

Change our mind about cones

Change My Mind meme about Muddy Bites

The best part of a sundae cone fits in one bite

Muddy Bites

MUDDYBITES.COM

The Best Bite, Over and Over Again

Shop all flavors
Format
Meme template, product swapped in
Persona
Sundae cone purists who love a good snack debate
Reason to buy
Simple ingredients
Funnel stage
Top of funnel
Product
Milk Chocolate
Lands on
Landing page

Muddy Bites

Sponsored · Meme 06 · Churro Master Plan

The Churro master plan, in four easy steps and one empty bag.

Toasty cinnamon-sugar churro filling nestled into a sweet golden waffle cone tip. Our bites are certified kosher dairy by the Orthodox Union, and a bag holds about 12 cones, which is not many cones when you start pouring.

Order two bags. Trust the plan.

Open, pour, vanish

Gru's Plan meme about Muddy Bites

Open a bag of Churro

Pour a handful

Bag is empty

Bag is empty

Muddy Bites

MUDDYBITES.COM

Churro Muddy Bites Waffle Cones

Shop Now
Format
Meme template, product swapped in
Persona
Churro lovers who finish a bag faster than they plan to
Reason to buy
Certified kosher dairy
Funnel stage
Middle of funnel
Product
Churro
Lands on
Landing page

Muddy Bites

Sponsored · Meme 07 · Grocery Run Doge

Our snack aisle flex: no more scouring the internet to find us.

You used to have to scour the internet to find us. Now the "Best Part" is just a grocery run away. We are stocked nationwide at Target, Walmart, and Whole Foods, plus a store locator for the nearest one.

Find your nearest bag on the next grocery run.

Just a grocery run away

Buff Doge vs. Cheems meme about Muddy Bites

Muddy Bites: 18,000+ locations

Scouring the internet for a snack

Muddy Bites

MUDDYBITES.COM

Find Muddy Bites Near You

Find Stores
Format
Meme template, product swapped in
Persona
Shoppers who want Muddy Bites on the next grocery run
Reason to buy
In 18,000+ locations
Funnel stage
Middle of funnel
Product
Milk Chocolate
Lands on
Landing page

Photography and product names belong to Muddy Bites. Every ad lands on a page in this package. Memes use real, recognizable templates with Muddy Bites product photography composited in; template rights to clear before running. Hooks, personas and the texts shown inside memes and chats are proposed, not real customer quotes.